For more information, go to NFL.com/nflnetwork. The largest Week 1 total since 2016. Despite airing on Christmas Eve Saturday, the much-hyped Eagles-Cowboys showdown on FOX outdrew all three of the NFLs Christmas Day games. Full participants list: Click here. Monday Night Football was already the lesser football package for NFL games and the decline in viewership didnt help in 2020. Amazons Thursday Night Football narrowly avoided a season-low opposite the World Series. The past 12 NBA Finals games have seen a total of 106 million viewers tune in on television and through streaming services. The Rams also showed a lot of local TV strength this season, as their games posted a 14% ratings jump over last season. So many storylines. It marks a 14% increase from the total viewership from last years Week 3 game. Its a slight dip from the 1.89 million that ESPN2 pulled in Week 3 (1.89 million), but greater than what ESPN2 would bring in on a normal night. The Chargers posted the leagues biggest increase, as the teams games in the Los Angeles market jumped by 25% over last season. Super Bowl LV (Chiefs-Buccaneers): 91.63 million, NFC Championship Game (Buccaneers-Packers): 44.77 million, AFC Championship Game (Bills-Chiefs): 41.85 million, NFC Playoffs (Buccaneers-Saints): 35.46 million, NFC Playoffs (Rams-Packers): 26.5 million, AFC Playoffs (Browns-Chiefs): 34.33 million, AFC Playoffs (Ravens-Bills): 26.34 million. Meanwhile, the Jets placed just ahead of their MetLife Stadium roommates at number eight. Unfortunately for the network, in a year that saw the company lay off 300-plus employees due to the COVID-19 pandemic, NFL ratings took a major hit. If the league is looking for positives, Day 3 on Saturday averaged 2.78 million viewers and that is an improvement over previous years. New Orleans -- 40.89 5. 22.3 million tuned in on CBS to watch the Green Bay Packers battle the Pittsburgh Steelers. Baltimore opened up a 14-0 lead in the first half before the Raiders came storming back. NFL Media announced that its nationally-broadcasted games are averaging 17.3 million viewers per game (TV and digital), a 17% increase from the 2020 season. Privacy notice | Terms of use | Do not sell or share my personal informationNielsen Marketing Cloud Privacy Statement, ICP17078252 | 44010402001179 | . 1) Week 1 had five Sunday games in 2021 instead of four. Nielsen also releases viewership figures that include three, seven and even 35 days of DVR viewing, but those are not shown here as they are not particularly relevant for sporting events. In comparing to the NFL, theres really no competition here. On NBC in Week 6, the SNF broadcast averaged `6.28 million viewers with a 9.0 rating. To join our email list and get notified when we launch the 2023-24 NFL section (probably late May), register for a free account. Using the average # of MNF viewers from other weeks [excluding opening week] as a substitute for those negatively impacted weeks, the total viewing numbers would be around 4M higher. NFL Games Ranked as 48 of the Top 50 Shows on TV During 2021 Regular Season, 370 Billion Total Minutes Consumed Throughout 2021 Regular Season . YouTube TV, Hulu with live TV, Sling, Fubo TV, AT&T TV Now) on television, computer and mobile devices, though those figures are typically added to the total a few days the initial final nationals are published (and as such may not always be included in the numbers you see on this page). The Week 1 primetime clash between the Rams and Bears averaged 17.6 million viewers and finished with a 9.6 rating. viewers 2022 AFC. Well, all the local teams except the Jets. These are also the early numbers from non-adjusted affiliates, so the ratings will change when everything is finalized. The material on this site may not be reproduced, distributed, transmitted, cached or otherwise used, except with the prior written permission of Leaders Group. Of the 30 most-watched television broadcasts of all-time in the United States, 29 have been Super Bowls. In what cant be considered too much of a surprise, this led to historical ratings for NBCs broadcast of the Week 4 Sunday Night Football tilt. Its important to put these numbers into perspective. The 2022 NFL Pro Bowl averaged 6.69 million viewers across ABC, ESPN and DisneyXD. The FOX broadcast finished with a 12.6 rating, one of its best numbers of the year, and it averaged a whopping 24.37 million viewers. The Chiefs-Ravens game drew a 10% spike in viewership compared to the preliminary numbers for the SNF debut. Week 8 and Week 9 of the 2022 NFL season have lined up with the World Series between the Houston Astros vs Philadelphia Phillies. Dont expect this to change in 2022 with the draft heading to Las Vegas. Also of note, just seven of NBCs Sunday night broadcasts averaged 17-plus million viewers last season. 2 spot with 28.7 million viewers. The Denver Broncos sold for a record $4.65 billion this year, in large part because billionaires recognize this is the most popular sport in America and its a business that keeps generating record-setting profits each year. Provided below is the list of the Top 10 most-watched NFL games during the 2021 regular season: Las Vegas Raiders vs. Dallas Cowboys (Week 12, CBS) 40.8 million, Dallas Cowboys vs. Kansas City Chiefs (Week 11, FOX) 28.7 million, Cleveland Browns vs. Green Bay Packers (Week 16, FOX+NFLN) 28.6 million, Chicago Bears vs. Detroit Lions (Week 12, FOX) 28.2 million, Tampa Bay Buccaneers vs. New England Patriots (Week 4, NBC) 27.2 million, Arizona Cardinals vs. Dallas Cowboys (Week 17, FOX) 26.8 million, Los Angeles Rams vs. Green Bay Packers (Week 12, FOX) 25.2 million, Dallas Cowboys vs. Tampa Bay Buccaneers (Kickoff, NBC) 25.2 million, Green Bay Packers vs. Kansas City Chiefs (Week 9, FOX) 25.0 million, Dallas Cowboys vs. Los Angeles Chargers (Week 2, CBS) 25.0 million. Competing against the Winter Olympics certainly didnt help. One other comparison: It was their first regular-season game in Vegas with fans in attendance. The Dallas Cowboys accounted for five of the top 10 ratings. However, intrigue when it came to the San Francisco 49ers trading up to No. However, intrigue when it came to the San Francisco 49ers trading up to No. More than two decades of archival stories, profiles, research and data. An evening broadcast of the Cleveland Browns vs. Green Bay Packers clash at Lambeau Field averaged 28.59 million viewers. Throughout the season, there were 370 billion total minutes consumed which is up +18% vs. 2020 and the second-highest total on record behind only 2015. https://twitter.com/CBSSportsGang/status/1564618648429395974?s=20&t=d__mH136DLpY8AHYzlBHaQ, NFL trade rumors: Latest on Aaron Rodgers, Tee Higgins and more, Top NFL free agents of 2023: From 1-400, Derek Carr, Bobby Wagner join growing market, Bold sports 2023 predictions: Future for Nets, Yankees, Tom Brady, Shohei Ohtani, Super Bowl and more, New York Giants vs Dallas Cowboys game sets NFL regular-season viewership record, Pro Football Hall of Fame 2022: Class of inductees, how to watch and more, NFL reportedly generated record-setting $11 billion in national revenue last season, NFL Sunday Ticket: Pricing, how to buy, and its future, 2023 USFL teams, coaches, and star players, Predicting NFL playoff bracket and Super Bowl 2024 winner, most-watched NFL Wild Card Game since 2015, Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener, the NFLs highest-paid player in 2021 in Prescott, the Wall Street Journal reported this past weekend, Philadephia Eagles vs Dallas Cowboys (Dec. 24), Green Bay Packers vs Miami Dolphins (Dec. 25), Tampa Bay Buccaneers vs Arizona Cardinals, Los Angeles Chargers vs Indianapolis Colts, 12% viewership spike compared to 2021 game (Bears vs Lions), Largest audience for an early Thanksgiving game in NFL history. According to the Hollywood Reporter, the NFLs four divisional round matchups averaged 37.1 million viewers. For comparison, the 2020 TNF opener between the Cleveland Browns and Cincinnati Bengals averaged 6.68 million viewers. 1. Not much of that had to to with networks and their relationships with sponsors as a decline became obvious around around the football world. Then when I click on the Next button on the bottom, it just takes me back to the page I started from. The entire 2020 preseason was canceled due to COVID-19 and fans were desperate for some football action. It was the largest season-opening audience for TNF since 2017, when 8.08 million people watched the Houston Texans and Cincinnati Bengals. 1) NHL's 2020 Stanley Cup Playoffs averaged 953,000 viewers, a 38% drop from 2019. 1 sport in the United States. After a strong start for the network to open the 2022 NFL season, things are steadily trending down. While the change itself generated mostly positive feedback from those in attendance, it didnt seem to help the NFL TV ratings. Zach has been FootballScoop's national columnist since 2012. A few hours later, Tom Bradys return to Gillette Stadium pulled in 26.7 million viewers for NBC. Pittsburgh -- 36.246. Access to easy-to-read digital editions of weekly issues. Kansas City -- 45.28 Super Bowl LIV: 41.6 3. . NBC averaged 22.8 million viewers for its two games, an increase of 11% from last season. Amazon started its Thursday night run with a stronger audience than expected. With Patrick Mahomes headed to the AFC Championship Game and a Rams vs 49ers matchup in the NFC title bout, ratings will likely be through the roof. All rights reserved. San Francisco -- 18.6924. The Sunday day games are about 3.0% higher in 2020 compared to 2017. Will be updated as the season progresses. Yes, all Nielsen figures cited here include same-day DVR. Just a season ago, when the Cowboys failed to make the playoffs, Dallas had the leagues 17th-highest rating. "Featuring incredible play on the field and close contests, the 2021 regular season proved to be one of the most exciting and exhilarating of all-time," said Hans Schroeder, NFL Executive Vice President and Chief Operating Officer, NFL Media. For comparison, the 2020 TNF opener between the Cleveland Browns and Cincinnati Bengals averaged 6.68 million viewers. It was their first regular-season game in Vegas with fans in attendance. And multi-season dynasties get a boost in the rankings over teams that rose and fell quickly. Christmas Day delivered a special treat for the NFL and its broadcasting partners. Continued interest in the NFL Draft is a great thing for the league. Here are the NFL television ratings from the Week 7 primetime games, via SportsMediaWatch. Bottom line, cant see all of the 200+ comments from long ago. The NFL has owned Thanksgiving for years, becoming part of the tradition for families on Thursday. 2021 @NFL Regular Season. Ourand noted that the rating figure doesnt include out-of-home viewing. Its the second-most watched Championship Sunday since 2015 and both broadcasts are the most-watched programs since Super Bowl LV. NFL Media announced that its nationally-broadcasted games are averaging 17.3 million viewers per game (TV and digital), a 17% increase from the 2020 season. Indianapolis -- 24.31, 2020 NFC Championship: 23.117. Total viewers across 57 network televised games, cumulative through week 11, 2021: 958.1M It is the second-most-watched NFL Network broadcast since Christmas Day 2016. Meanwhile, the rest of Week 12 was a quieter draw. 4 seed in the playoffs. Those close to this situation called it unheard of. Some of the broadcast networks, such as CBS and Fox, even considered having advertisers pay less than what they had originally pledged to air ads during NFL games. To put this into context, I've interspersed these local TV ratings rankings with the national ratings for other major sporting events. It was also a five-year high in overnights. The NFL signed TV rights contracts worth more than $100 billion before the 2021 season and everyone is quickly cashing in. One other comparison: TV ratings for final round of The Masters in U.S. 1997-2022; . Either way, Super Bowl LV between the eventual champion Buccaneers and Kansas City Chiefs represented the worst ratings for the big game since all the way back in 1969. A late matchup between the Indianapolis Colts and Arizona Cardinals also did well. The lowest since 2007. "Featuring incredible play on the field and close contests, the 2021 regular season proved to be one of the most exciting and exhilarating of all-time," said Hans Schroeder, NFL Executive Vice President and Chief Operating Officer, NFL Media. Thats what happens when you pit the GOAT QB in Brady against the NFLs highest-paid player in 2021 in Prescott, who also happens to play for the most valuable sports franchise. During today's conversation IEG's Vice President of Strategy and Churchill Downs Vice President of Marketing, Brand and Partnerships Casey Ramage give us some insight on their analytical approach to sponsorship strategy. Copyright 2023 The Nielsen Company (US), LLC. After missing out on Tony Romo, Peyton Manning and even Sean McVay, ESPN settled on its backup plan. It started out as nothing more than a niche event for the most hardcore of fans. All things considered, the NFL and NBC will still be pleased to open the 2022 season with a broadcast for a preseason game featuring backups and fringe NFL roster candidates averaging 5.8 million viewers. Keep in mind these are average ratings. Previous NFL TV ratings: last year, 2020, 2019, 2018, 2017, 2016, 2015, 2014. Here are the NFL's television ratings from the 2022 regular season, focusing on total viewership from Weeks 1-18, along with the average audience size and the most watched games. That is almost 13 million lower than 2019. After missing out on Tony Romo, Peyton Manning and even Sean McVay, ESPN settled on its backup plan. For comparison, $20.1 million watched the Minnesota Vikings vs. New Orleans Saints game in the same time slot last Christmas. The three most-watched drafts in NFL history have occurred in the last three years: 2019 (6.2 million), 2020 (8.3 million), 2021 (6.1 million).. Meanwhile, the game drew a record streaming audience of 11.2 million through Peacock and other streaming services. Bookmark this page for NFL TV ratings for information on the 2022 season and moving forward. The Week 3 Sunday Night Football clash between the San Francisco 49ers and Green Bay Packers will go down as one of the best NFL games in 2021. These ratings consider not just talent under 25 but also the . It was the largest season-opening audience for TNF since 2017, when 8.08 million people watched the Houston Texans and Cincinnati Bengals. Viewers: The number of viewers aged 2+ viewing the game in the average minute. The Charlie Baker era begins; UFC/PBR fuel Endeavor; Add OKC to markets eyeing new venue; Disney doubles down on F1 and people on the move. But its evident fans just arent interested in watching an exhibition game with players understandably giving zero effort. And remember, these ratings . That included the San Francisco 49ers thrilling road win over the Dallas Cowboys being the most-watched NFL Wild Card Game since 2015. On Monday night, ESPNs broadcast and stream pulled in 12.52 million viewers (SportsMediaWatch). It started out as nothing more than a niche event for the most hardcore of fans. As of August 31, 2020, all Nielsen figures include out-of-home viewing. Keep up-to-date with our weekly newsletter, Media Pulse. Cowboys-49ers topped Divisional Round weekend with more than 45 million viewers, the second-largest audience on record for a Divisional Round game. In what cant be considered too much of a surprise, this led to historical ratings for NBCs broadcast of the Week 4 Sunday Night Football tilt. A lot of this could have had to do with the game itself. Last season, the NFL made $14 billion in total revenue, which was over $900 million more than they made the season before and a $6 billion increase from 2010. With the San Francisco 49ers and Green Bay Packers set to face off on NBC in Week 3, its safe to project the audience size will be strong. Combined, the two games averaged 49.6 million viewers across TV and digital streaming, according to an NFL announcement. The entire NFL Playoffs have been a huge draw, averaging 36.3 million viewers. Round 1 of the 2022 NFL Draft averaged 10.03 million viewers with a 5.6 rating. Below, we look at NFL TV ratings from the 2021 and 2022 seasons with the latest updates on Super Bowl LVI and the Los Angeles Rams winning their first-ever title in Southern California, to the massive numbers in the early week of the new season. Caleb Carbine worked previously with Gerad Parker at West Virginia. Highest total # of viewers thru week 11 since 2016. After NBC cashed in with a massive audience for the NFL Kickoff Game, its numbers dipped on Sunday Night Football. Sports Business Journals John Ourand reported that the Dallas-Tampa Bay 15.9 overnight rating was up 16% from 2020s opener between the Houston Texans and Kansas City Chiefs. Tables can be sorted using RES and clicking the header. As we gear up for the 2022 NFL season, we present to you Madden NFL 23's official ratings for all 32 teams. The AFC East champion Buffalo Bills had the leagues highest local TV rating, with a 47.16, edging out last seasons local TV champ, the Kansas City Chiefs (45.28). 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Nbcs Sunday Night broadcasts averaged 17-plus million viewers and that is an improvement over previous..
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